"No matter where the road takes you, we’re with you all the way."

At TrüNorth™, we have assembled a dynamic team of seasoned veterans with decades of experience in sales, customer service, transportation, and logistics. By combining our knowledge and expertise with an ongoing commitment to quality, excellence, and customer service combined with the outstanding value of our warranty, we have crafted TrüNorth™ into the leading provider of transportation related warranty programs and services in the industry.

Our Core Values


Our Team

The exceptional quality of our workforce is a valuable competitive edge. To build on this advantage we strive to hire and retain the most qualified people and maximize their opportunities for success through training and development. We are committed to maintaining a safe and fair work environment enriched by diversity and characterized by open communication, trust, and fair treatment.

Our Communities

The exceptional quality of our workforce is a valuable competitive edge. To build on this advantage we strive to hire and retain the most qualified people and maximize their opportunities for success through training and development. We are committed to maintaining a safe and fair work environment enriched by diversity and characterized by open communication, trust, and fair treatment.

Our Promise

While we maintain flexibility to adapt to changing conditions, the nature of our business requires a focused, long-term approach. We will consistently strive to improve efficiency and productivity through learning, sharing, and evaluating best-demonstrated practices. We will seek and develop proprietary technologies, products, programs and services that provide TrüNorth™ and our clients with a clear competitive edge.

Charitable Organizations

At TrüNorth™, we have a heart for giving back! We’ve partnered with St. Jude Children’s Research Hospital. A portion of our warranty sales go to help fund their research.

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